AI visibility, real estate·AI visibility · Real estate · Berlin
AI visibility for property companies.
AI visibility is whether ChatGPT, Gemini, Perplexity and Google AI answers name your company, describe it correctly and link to it. For property managers, commercial landlords, portfolio holders and developers in Berlin I measure it with my own tool, then build the website and content system that gets you cited.
Why now.
ImmoScout24 has run as an app inside ChatGPT since 30 January 2026, with about 19 million monthly users on the platform. People looking for space increasingly ask the AI, not the portal search.
Sistrix measured AI Overviews on about 20 percent of German search queries in February 2026. The click rate on position 1 drops there from 27 to 11 percent. Bitkom reports that half of Germans use AI chats at least occasionally instead of classic search. A company absent from the answers does not exist for those queries.
Not for brokers.
Every AI visibility offer in real estate targets brokers. Property managers, landlords with their own stock, holdings and developers ask different questions: Is our building named when someone asks for office space in Kreuzberg? Does the AI describe our management company correctly? Does the owner looking for a manager end up with us or with a portal?
No broker template answers that. You need your own property pages, a description of the company that machines can read, and an operation that checks the answers every month.
What you get.
Measurement: your baseline across a fixed set of questions in four engines, as a report with mentions, citations and errors. Strategy: which statements the engines should adopt, which pages are missing, which sources you need.
Build: a website or site section with structured data, property and service pages, llms.txt and a content system with its own admin that belongs to you. Operation: hosting on EU servers and a monthly report on what changed in the answers.
How it runs.
- 01
Baseline
20 questions, four engines, one report. You see what is said about you today.
- 02
Strategy and page plan
Statements, pages, sources. In writing, with a fixed price before the start.
- 03
Build
Website, property pages, structured data, content system. All owned by you.
- 04
Measure and adjust
Monthly report from the measurement tool. Changes where the answers demand them.
Questions
- What is AI visibility?
- Whether and how AI assistants such as ChatGPT, Gemini, Perplexity and Google AI Overviews name, describe and link a company in their answers. It is measured by asking the engines the same set of questions at regular intervals and evaluating the answers.
- Is this the same as SEO?
- The foundation is the same: readable pages, clear statements, structured data, sources. Google itself said in May 2026 that good search optimisation is good AI optimisation. What is new is measuring answers instead of rankings, and asking which sources the engines cite for your topic.
- Who is it for?
- Property companies in Berlin that are not brokers: property managers, commercial landlords, portfolio holders, family offices, developers. Germany and Europe on request.
- How fast does something show?
- Mentions in AI answers usually change within weeks after new pages go live. Google rankings mostly take three to six months. Both appear in the monthly report.
- Are there guarantees?
- No. Nobody controls what a language model answers. I measure the baseline, change the foundation and measure again. You see every month what moved.
Request a baseline.
Tell me which properties or services should be named. You get the report and a conversation, not a pitch deck.